We areCecil
A specialist commercial insurance comparison service for UK businesses. Covering 150+ industries. Currently taking registrations ahead of our full launch.
Get in touchTHE PROBLEM
Commercial insurance in the UK is fragmented.
UK businesses collectively underinsure themselves — not because they do not care, but because the market makes it genuinely difficult to understand what is required, what each policy actually covers, and which insurers have the claims-handling standards worth trusting.
The standard advice — speak to your broker — assumes you already have one, that they specialise in your sector, and that they are actively searching for the best available cover rather than placing business with the insurers they know best. For many UK SMEs, none of those things are true.
A scaffolding company does not need a standard liability policy that excludes working at height. An IT contractor taking on a client outside the UK does not need a professional indemnity policy that stops at the border. A restaurant with a late licence has different exposure to a daytime cafe. Sector-specific knowledge matters — not just for getting the right cover, but for making sure it pays out when you need it. Cecil is being built to close that gap.
HOW IT WORKS
Simple. Straightforward. No jargon.
Tell us about your business
Use our enquiry form to describe your business sector, size, and the risks you need to protect against. It takes under two minutes and covers over 150 UK industries.
We connect you with specialist brokers
Your details are passed to FCA-authorised brokers who specialise in commercial insurance for your sector. They search the market on your behalf and come back with options that fit.
You compare and decide
There is no obligation, no commitment, and no pressure. You review the options your broker presents and choose whether to proceed, entirely on your terms.
Cecil is a lead-generation service, not an insurance broker or insurer. When you submit an enquiry, your details are passed to FCA-authorised brokers who can search the market and arrange cover on your behalf. Cecil does not arrange, underwrite, or broker insurance contracts.
OUR APPROACH
Built on a few simple beliefs.
Sector knowledge matters
A gas engineer working on commercial heating systems does not need the same cover as a sole-trader plumber. A restaurant serving alcohol has different liability exposure than a cafe. Cecil is built around the understanding that the right cover depends on what your business actually does — and that generic policies written for generic businesses often fail when claims are made.
Claims quality over headline premium
A cheaper policy from an insurer with a poor claims record is not a better deal. When Cecil operates at full capacity, we will only work with FCA-authorised brokers whose partner insurers demonstrate sound claims-handling standards. Cover that pays out when you need it is the point — everything else is secondary.
Transparency about what we are
Cecil is a lead-generation service, not an insurance broker or insurer. We are not authorised or regulated by the Financial Conduct Authority. When you submit an enquiry through Cecil, your details are passed to FCA-authorised brokers who can actually arrange cover. We are clear about this because we think businesses deserve to understand exactly who they are dealing with and at what stage.
WHO WE SERVE
150+ UK industries. One service.
Cecil covers over 150 UK business sectors — from electricians, gas engineers, and builders to accountants, architects, care homes, restaurants, ecommerce businesses, and property developers. We are not built for one type of business. We are built for UK businesses that take their risk management seriously, regardless of sector or size.
Each industry page on this site outlines the specific risks, typical UK cost ranges, regulatory and licensing requirements, and the coverage types most relevant to that sector. Whether you are a sole trader running your own electrical business, a 20-person professional services firm, or a growing hospitality group, the right commercial insurance looks different — and Cecil is built to reflect that difference.
Our coverage extends across eight categories: trades, professional services, health and care, hospitality and food, retail and ecommerce, transport and logistics, creative and media, and finance and property. If your sector is not yet listed, get in touch — we are adding new industries regularly.
COMPANY INFORMATION
Who we are.
Cecil is a trading name of Ad Astra Hold Co Limited, a company incorporated in England and Wales. Our Companies House number is 16884640.
We are not authorised or regulated by the Financial Conduct Authority. Cecil is a lead-generation and comparison service only. Any insurance contract you enter into will be arranged by an FCA-authorised broker and underwritten by an FCA-authorised insurer — not by Cecil.
For any enquiries about Cecil or this website, contact us at hello@usececil.com.
Interested in Cecil?
Register your interest and we will be in touch when we launch.